all_comparisons
[ comparison ]
Backlink vs FATJOE
Two very different bets on linkbuilding. FATJOE optimises for volume and predictable per-link cost. Backlink optimises for editorial fit, local relevance, and visibility inside AI search engines. Here's where each one earns its place.
Feature comparison
Feature
Backlink
FATJOE
Pricing model
Per-publisher, fixed before you order
Tiered packages by DR (Starter / Advanced / Premium)
Publisher transparencyFATJOE-side data: based on public order flow at fatjoe.com (Q1 2026).
Live DR + organic traffic + niche shown upfront
Final URL only revealed after order
Markets covered
15 dedicated country indices, native writers per market
Primarily English (US/UK), some niches in other languages
Content writing
Native writers per market, briefed per target page
Included in the package, standardised brief
AI search visibility
Tracked across ChatGPT, Perplexity, Google AI Overviews
Not tracked
Editorial fit screening
Outbound link ratio, ad density, GDPR / Impressum checks
DR + traffic only
Permanent placements
Default — flagged when a publisher offers only 12-month
Mostly permanent (varies by package)
Turnaround time
~10 working days
5-30 days depending on tier
Platform fee
10% flat, no retainer
Built into the package price
Reporting
Live dashboard: URL, DR, traffic, AI citation status
Order receipt + final URL
Pricing
Backlink
€65–€640 per link depending on publisher. You see the publisher price + 10% platform fee before you order. No retainer.
FATJOE
Packages from ~£40 (Starter, DR 10+) to ~£400 (Premium, DR 50+). Content writing included. Prices visible on the order page.
Cheaper per link at the low end, but FATJOE's pricing reflects standardised content + opaque publisher selection. Backlink lets you see the publisher (and its real traffic) before paying.
Pick Backlink when…
- You need to rank inside ChatGPT, Perplexity or Google AI Overviews
- You sell in non-English markets and need native publishers + writers
- You want to vet each publisher before paying, not after
- Editorial fit and outbound link ratios matter more than raw DR
- You want one platform fee, not bundled markups
Pick FATJOE when…
- You need a high volume of cheap links and you'll do the strategy yourself
- Your campaigns are English-only, mostly US or UK
- Standardised content writing is enough for your use case
- You don't need to know which publisher gets your link before ordering